Dealer List Categories

With Dealer List Categories, you can take advantage of the following:

1. Store Locator: Banners

2. Store Locator: Biasing

3. Store Locator: Filter
4. Store Locator: Special Pins

5. Store Locator: Subset Maps/ Marketing Links to Subset Map

6. Store Locator: Choose Product Line First

7. Product Locator: Show only tagged dealers for particular PDP

To activate any of the following your Dealer List will need comma separated categories in a column. For example: Premiere,Home   Different category tags can have different function, so Premiere could bias your top dealers and give them a special pin and Home could be a filter on your map.

1. Store Locator: Banners

Banners are under the store name. You can specify color (via hex color), text, and can add a svg icon. 

Clek uses banners to highlight the dealers who do Car Seat Installations.

2. Store Locator: Biasing

Biasing can be multiple layers and visible (via a banner) or invisible to shoppers. If you bias a dealer, they show above all dealers for about a 50 mile radius. We recommend to keep the biasing fairly simple so that your team understands the setup and so that shoppers aren't confused. 

Brooks visibly biases their "Local Running Stores".

3. Store Locator: Filter

Lib Tech allows shoppers filter by product type.
We also have an advanced filter available for an additional fee. Sonos is a great example. Contact your account manager for additional info.

4. Store Locator: Special Pins

With any tag, you can activate a special pin. Square pins are recommended for Brand Store. You can also do special product release pins, etc. Arc'Teryx uses larger pins for their brand stores. Can be combined with banners and/or biasing.


5. Store Locator: Subset Maps/ Marketing Links to Subset Map

With any tag, you are able to embed a map of just those dealers on another page of your domain. This is great for special product launches. The regular map code is used with the additional parameter

"category": "tag name- it is case sensitive"

You can also append your Store Locator page with our special code to send out a link of just one tag. At the end of your url for your store locator add #lcly:  and then the name of your tag. Here is an example of Brooks doing a campaign for a new release shoe. 

This link will be unavailable once the campaign is over, but for example purposes it is https://www.brooksrunning.com/en_us/store-locator#lcly:Boston


6. Store Locator: Choose Product Line First

If your product lines tend to be segmented without much overlap, you can force the shopper to choose a product line first. 

Thule allows shoppers to filter their results for the product line they're looking for. You can add custom svg icons as well.


7. Product Locator: Show only tagged dealers for particular PDP

Categories can also be used for Product Locators. This feature is most often used for products that are exclusive to one chain. For example, if REI carries an exclusive product, you can tag all your authorized REI shops with "REI" and then add this additional parameter 

"category": "REI",

to that particular PDP Product Locator code. Shoppers will only see those shops for that product page. 



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